While the rating tells you how good a book is according to our two core criteria, it says nothing about its particular defining features. Therefore, we use a set of 20 qualities to characterize each book by its strengths:
Applicable – You’ll get advice that can be directly applied in the workplace or in everyday situations.
Analytical – You’ll understand the inner workings of the subject matter.
Background – You’ll get contextual knowledge as a frame for informed action or analysis.
Bold – You’ll find arguments that may break with predominant views.
Comprehensive – You’ll find every aspect of the subject matter covered.
Concrete Examples – You’ll get practical advice illustrated with examples of real-world applications or anecdotes.
Controversial – You’ll be confronted with strongly debated opinions.
Eloquent – You’ll enjoy a masterfully written or presented text.
Engaging – You’ll read or watch this all the way through the end.
Eye opening – You’ll be offered highly surprising insights.
For beginners – You’ll find this to be a good primer if you’re a learner with little or no prior experience/knowledge.
For experts – You’ll get the higher-level knowledge/instructions you need as an expert.
Hot Topic – You’ll find yourself in the middle of a highly debated issue.
Innovative – You can expect some truly fresh ideas and insights on brand-new products or trends.
Insider’s take – You’ll have the privilege of learning from someone who knows her or his topic inside-out.
Inspiring – You’ll want to put into practice what you’ve read immediately.
Overview – You’ll get a broad treatment of the subject matter, mentioning all its major aspects.
Scientific – You’ll get facts and figures grounded in scientific research.
Visionary – You’ll get a glimpse of the future and what it might mean for you.
Well structured – You’ll find this to be particularly well organized to support its reception or application.
Upstart entrepreneurs are applying new technology and thinking to disrupt industries from sleep clinics to military camouflage makers writes Forrester Research analyst James McQuivey. Free digital tools and open platforms like YouTube are knocking down the barriers to entry that once deterred start-ups. But technology is only part of the story. Focus also on the “adjacent possible” as you imagine what would next delight your customers. McQuivey offers part guidebook, part call to action, warning that if you don’t use technology to find fresh ways to please your customers, someone else will. getAbstract recommends his concise insights to start-ups, venture capitalists, business students and those looking to accelerate innovation at an existing company.
About the Author
Vice president and principal analyst at Forrester Research James McQuivey has written for The New York Times, The Wall Street Journal and The Economist.