Summary of Where the Money Is

How to Spot Key Trends to Make Investment Profits

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Where the Money Is book summary
You can make plenty of money by investing in specific sectors, if you follow global trends and learn to think like a butterfly.


8 Overall

8 Applicability

8 Innovation

9 Style


Robert J. Froehlich has written an informative and highly readable guide to understanding the emerging global economy. Never dry, dull or dense, his book focuses on the factors that combine to create both major and minor global economic trends. If you understand these trends, he maintains, you can make wise investment choices now and in the future. At the end of the book, Froehlich includes a glossary of terms, though - unlike many investment books - you don’t find yourself lost in a sea of insider jargon while reading. He writes delightfully, easily shows you how global trends connect and conversationally explains what this means to you professionally and personally. getabstract recommends this book to all readers, since no matter your area of expertise or interest, if you live on this planet your economic well-being is affected by globalization.

In this summary, you will learn

  • How demographic factors influence global economics and markets
  • Why the most successful investments will be those made in long-term trends
  • Why the intelligent investor ignores fear and greed


The Butterfly Effect
You’ve probably heard of the butterfly effect, a theory that states that the simple movement of a butterfly’s wings in the Amazon could change the wind current in South America, which could alter cloud formations in the Pacific Ocean, which would cause it to snow in...
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About the Author

Dr. Robert J. Froehlich , vice chairman and chief investment strategist of Scudder Investments, is a member of the firm’s Global Investment Policy Committee. He often appears on CNBC’s Squawk Box, CNNfn and Fox News. His analyses and opinions are seen in The Wall Street Journal, The New York Times and Barron’s , among others. He was an undergraduate at the University of Dayton, where he is on the Board of Trustees Investment Committee, and earned his Ph.D. from California Western University. He lives in Chicago, Illinois.

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