The mobile financial services marketplace in Sub-Saharan Africa seems like an entrepreneur’s dream: While about three-quarters of the population lacks access to banking services, more than half uses mobile phones. The ability to meld these two phenomena effectively represents an untapped and potentially lucrative opportunity for financial services providers and mobile network operators, if they can overcome a number of significant hurdles. getAbstract recommends this sobering but ultimately optimistic report from Boston Consulting Group professionals Hans Kuipers, Mikaël Michiels and Michael Seeberg to leaders in global financial services and mobile technology, and to those with business interests in the region.
In this summary, you will learn
- How mobile financial services are evolving in Sub-Saharan Africa,
- How Africans are embracing mobile technology,
- What banks and mobile network operators should do to capitalize on the area’s opportunities in mobile financial services.
About the Authors
Hans Kuipers, Mikaël Michiels and Michael Seeberg are Boston Consulting Group executives.
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