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Bruce Alan Johnson and R. William Ayres
Carry a Chicken in Your Lap
Or Whatever It Takes to Globalize Your Business
St. Martin’s Press, 2009
What's inside?
Send the wrong people to run your overseas offices, and soon you may not have any overseas offices.
Recommendation
In The Music Man, the 1950s Broadway musical, a chorus of traveling salesmen sings, “You’ve got to know the territory!” in an old-time train car chugging toward Iowa. The drummers’ point is that you’ll never get ahead if you don’t understand the region where you work, its people and its customs. If this is true of rural Iowa, it’s even more true of Bahrain, East Timor or Botswana. Unfortunately, many companies fail to prepare their employees for overseas assignments, or they send people who are completely wrong for the jobs. In this book, international commerce experts Bruce Alan Johnson and R. William Ayres explain what kinds of people are suited for overseas jobs, what kinds are not and the training international employees require. getAbstract recommends this book to executives and managers responsible for overseas assignments and staffing, as well as to anyone who plans to work abroad.
Summary
About the Authors
Bruce Alan Johnson’s company helps business clients tap international markets, earning them more than $330 million in financial engineering and countertrade programs. R. William Ayres is an academic whose discipline is international relations.
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