Summary of The Cultural Advantage
A New Model for Succeeding with Global Teams
Don’t let cultural differences stop your company from succeeding in the global marketplace.
While author Mijnd Huijser may not add extra depth to the literature on national, organizational and team culture, he does a credible, helpful job of highlighting the work of pioneers in the field. His accessible approach features brief anecdotes about cultural dilemmas followed by explanations of the cultural issues at stake. The author’s “Model of Freedom” is a graphic representation of cultural axes and dimensions, though readers who are unaccustomed to such graphs may find it more confusing than helpful. getAbstract believes this useful book offers a brief, broad and somewhat casual beginner’s guide to the subject of culture in business – and provides interesting, accessible insights – and recommends it to those who need a solid introduction.
In this summary, you will learn
- How cultures differ
- How cultural differences can affect business relationships
- Why cultural differences can work to your advantage
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Contained in Knowledge Pack:
Knowledge PackIntercultural AwarenessIf you want to do business around the world, understanding each nation's business etiquette is the first step. And you can't get to the second step without it.
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Palgrave Macmillan, 2014