Go Tech, or Go Extinct
How Acquiring Tech Disruptors Is the Key to Survival and Growth for Established Companies
Paul Cuatrecasas, 2019
To stay competitive, traditional businesses must not only become tech-savvy, but must turn into technology companies themselves.
The market value of top technical companies is almost five times greater than that of the top traditional companies in other industries. Paul Cuatrecasas argues that this market value represents the true power technical companies have in today’s economy, which gives them the flexibility they need to adapt to emerging trends. Legacy industries must ready themselves as technology encroaches on their core operations. Drawing on his extensive experience with mergers and acquisitions, Cuatrecasas adeptly outlines steps executives must take to acquire, and transform into, technology companies.
About the Author
Paul Cuatrecasas is founder and CEO of Aquaa Partners, an investment banking firm based in London. Paul advises companies on technical mergers and acquisitions, and, over the past 28 years, has completed over 45 M&A transactions worth more than $10 billion.
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