• Applicable


Setting clear, effective goals can help your organization maximize its performance and become more innovative and profitable – but how can organizations choose the right goals and leverage them well? In this highly practical report, computer giant Oracle explains the significance of setting goals, provides step-by-step information about the process of goal setting and offers helpful tips for how managers can give employees feedback that spurs change. getAbstract recommends this report to human resources staff and management at all levels.


Business leaders work hard to formulate strong strategies for their organizations, but too often, they fail to set goals that serve them. Setting goals creates a “bridge” between strategy and outcomes. Goals add focus to business activities and help management allocate resources more effectively. They help companies remain competitive and innovative, and increase employee engagement and performance.

Effective goals share three characteristics:

  1. They are SMART: “specific, measurable, attainable...

About the Author

Oracle is an American computer corporation. It offers a comprehensive and fully integrated stack of cloud applications, platform services and engineered systems.

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