In 2005, when Amazon Prime entered the market, one-day shipping was a costly exception. Then Amazon cranked up Prime’s shipping speed from two days to one – and changed everything. One-day shipping doesn’t happen by magic, as Kate Schoolov reports on CNBC. Many people work to ensure every delivery, which Amazon insists happen as smoothly as possible – given that it spends billions on shipping alone. Amazon can now ship more than 10 million products with a one-day turnaround, so customers assume it can deliver just about anything, almost anywhere, by tomorrow.
About the Speaker
Digital producer for CNBC in San Francisco Katie Schoolov shoots, edits and produces videos on the tech industry.