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How to Be Creative
Report

How to Be Creative

ChangeThis, 2004

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Editorial Rating

8

Qualities

  • Applicable

Recommendation

Dismayed and disillusioned with his career, cartoonist Hugh MacLeod sat at a bar one evening and began doodling on the backs of business cards. The success that followed proves that the path to creative breakthroughs is rarely linear. To you – the writer, the painter or any sort of maker – MacLeod offers myriad tips, including “avoid the watercooler gang” and “find your own shtik,” on how to nurture your creativity while also making a living. getAbstract recommends his suggestions to any professional with a deep itch to create something meaningful.

Take-Aways

  • Follow your artistic instincts, and don’t dilute your work to appease your friends, colleagues or hypothetical market.
  • Having creative sovereignty over your own work – and knowing what you are and aren’t willing to do – are more important than the work itself.
  • Most artists have one job that pays the bills and another that nurtures creativity. Accepting the duality is more likely to lead to success than quitting your day job.

About the Author

Hugh MacLeod is an American-born and UK-educated cartoonist, copywriter, and brand consultant. He began his career in television advertising and currently maintains a strong readership in the blogosphere.


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