Although China’s Quora equivalent Zhihu boasts a valuation of more than $1 billion, the company finds itself surrounded by new players in China’s growing content market. To stay competitive, Zhihu has added an array of new functions to its product. 36Kr reporter Han Honggang breaks down Zhihu’s strategic direction and foreseeable challenges for the near future. getAbstract recommends this article to entrepreneurs and creatives working to monetize their content.
About the Author
Han Honggang is a senior staff writer for 36Kr, a leading Chinese tech media website that provides reports on businesses and start-ups.