In this compelling article, Clayton M. Christensen of Harvard Business School, together with Nieman Fellow David Skok and Harvard graduate James Allworth, consider the possibilities for “disruptive innovation” in the news industry. In the course of their three-part analysis, they offer a wealth of practical examples and concrete suggestions for how news organizations can adapt and thrive in the modern media market. getAbstract recommends this handy primer to editors, journalists and everyone who works in the news media industry.
In this summary, you will learn
- How news publishers can ascertain what customers want,
- How to identify and make best use of your firm’s assets and resources, and
- How you can adapt and expand your organization’s capabilities.
About the Authors
Clayton M. Christensen is a professor of Business Administration at Harvard Business School. David Skok is managing editor of Global News. James Allworth contributes to Harvard Business Review.