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‘Tesla Solar’ Wants to Be the Apple Store for Electricity

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‘Tesla Solar’ Wants to Be the Apple Store for Electricity

The SolarCity Deal Isn’t Only About Putting Panels on Your House

Bloomberg,

5 min read
5 take-aways
Audio & text

What's inside?

Is Tesla’s offer to acquire SolarCity a major misstep, or a brilliant bet on the future?

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Editorial Rating

9

Qualities

  • Innovative
  • Eye Opening

Recommendation

Could Tesla Motors’ offer to buy SolarCity – the largest US installer of solar roof panels – solve solar energy’s biggest problems? Science and energy reporter Tom Randall examines how Tesla might just have the secret to overcoming two of the biggest hurdles standing in the way of an expanded solar energy market in the United States. He persuasively speculates on how a merger between Tesla and SolarCity could open up lucrative possibilities for the carmaker in the US energy sector. getAbstract recommends this article to Tesla shareholders, as well as those interested in green energy technologies.

Summary

Tesla Motors’ offer to acquire SolarCity – the largest US “rooftop solar” installation company – may seem like an odd, perhaps even irresponsible, move. But Elon Musk – CEO of Tesla Motors – has always had his eye on the future. It’s possible that a merger between SolarCity and Tesla could revolutionize the solar energy industry in America, in much the same way Apple once changed the face of consumer electronics.

Today, two obstacles stand in the way of a solar energy “boom” in the United States. The first obstacle involves how complex...

About the Author

Tom Randall is a science and energy reporter at Bloomberg Business.


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