When it comes to being recruited for charitable fundraising, your instinct might be to back slowly out of the room. But if a charitable project touches your idealistic hot buttons, and you're brave enough to volunteer to take a leadership role, even if you lack fundraising experience, don't start without this realistic manual for successful philanthropy. Stephanie Roth and Mimi Ho target fundraisers who need to raise less than $5,000, so this is not for national professional fundraising assaults. But if your favorite nonprofit needs moderate funding, this well-organized manual offers terrific training. The book is split into three main sections: fundraising basics, successful strategies and resources. Each section offers insightful discussions of a specific sample project and its strategy. The authors provide concrete help, including excellent scripts, fundraising tips, organizational charts, work plans and tracking sheets. Their only omission is that they don't tell you how to appeal to philanthropists, grant makers and giant charities for rapid funding. getAbstract recommends this guide for its practical, workable ideas.
In this summary, you will learn
- How to raise moderate amounts of money for charity; and
- What activities every charitable campaign demands.
About the Authors
Stephanie Roth is a professional fundraising trainer and the editor of the Grassroots Fundraising Journal. Mimi Ho directs activities for the Asian Pacific Environmental Network, and is a founder and co-director of Californians for Justice.
Comment on this summary
Customers who read this summary also read
Patricia Snell Herzog and Heather E. Price
Oxford UP, 2016
Carrie Morgridge and John Perry
Greenleaf Book Group, 2015
Jeffrey W. Pryor and Alexandra Mitchell
Career Press, 2015
MIT Press, 2016