Summary of The Auto Industry’s Real Challenge
While automakers pour millions into winning the autonomous vehicle race, they run the risk of ignoring the more imminent threats that could sink them before the technology becomes pervasive.
Automakers must look beyond developing autonomous vehicles.
Heavy investment in autonomous vehicle (AV) development may be blinding American automakers to more imminent, threatening challenges. PwC advisers Evan Hirsh, John Jullens and Ganesh Kalpundi explain why automakers must think beyond AV technology and focus on present obstacles – such as “increasingly restrictive emissions and fuel-consumption requirements.” Furthermore, the authors offer practical solutions for how automakers can successfully overcome these hurdles. getAbstract recommends this report to auto industry executives and strategists.
In this summary, you will learn
- Why automakers must focus on more than developing autonomous vehicles,
- What challenges will affect automakers most over the next five to seven years, and
- How automakers can overcome these obstacles.
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