Summary of The Look of a Winner

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The Look of a Winner summary


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New regulations, changing client needs and ongoing globalization are just some of the challenges corporate banks face, and the widening divergence between top and bottom performers shows that some have adapted better than others. This report from Boston Consulting Group professionals around the world advises that, to succeed, corporate banks will have to rethink the traditional model of “being all things to all clients in all places.” getAbstract recommends this broad overview of corporate banking’s evolution to executives in the financial services industry.

In this summary, you will learn

  • How corporate banking is changing and will continue to evolve,
  • What challenges corporate bankers face, and
  • How corporate banks can alter their businesses to adapt to a new environment and increase their profitability.

About the Authors

Jürgen Schwarz, Carsten Baumgärtner, Gennaro Casale, Allard Creyghton, Oliver Dany, Markus Massi, Tjun Tang, Pieter van den Berg and Keith Halliday are Boston Consulting Group executives.



Corporate banking, which caters to businesses of all types and sizes, needs to evolve. In 2014, about two-thirds of banks’ corporate divisions reported returns on capital below a 16% threshold, and more than half have experienced falling profitability since 2011. Prospects are declining for corporate...

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