Predicting the future is difficult, especially for financial professionals who are well paid to try to ordain the future while providing guidance to nervous, wealthy investors. Given the wealth destroyed in the 2008 recession, do financial professionals – especially wealth advisers – have more or better answers today than they did before the recession? While thorough and pleasant, this book does not present radically new advisory models, nor is it as critical as it might be of outmoded approaches in the financial advisory profession. Because it treads familiar ground, experienced practitioners may find mostly a refresher in terms of added value here. getAbstract recommends this primarily to new advisers, including career changers, and to clients seeking insight into how their counselors see their work and portfolios.
In this summary, you will learn
- What qualities make you an indispensable financial adviser;
- What things in life matter to baby boomers, generations X and Y, and wealthy clients; and
- How a formal value proposition can define your capabilities and differentiate you from the competition.
About the Author
Stephen D. Gresham, a visiting instructor at the Taubman Center for Public Policy and American Institutions at Brown University and business chair of Brown’s Retirement Readiness Project, is also the author of Advisor for Life and The New Managed Account Solutions Handbook.
Comment on this summary
4 years agoAs many articles that Financial Advisors read over their careers this should be one they always keep handy. As an investor this is sound advice I would give my financial advisor. The writer has highlighted the main concerns that people have when they put a financial advisor in charge of all the money they have. With the greed that exists in the world today this is an honest evaluation that any advisor should have when they are "playing" with clients money. Whether it's a million dollars or less this article says it all, please know and realize more about your client than just their name. This can be applied to all types of leadership and how to build relationships within a workplace.