Summary of Surprise

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Rating

8 Overall

8 Applicability

8 Innovation

8 Style


Recommendation

The concept of surprise has changed a lot in the past 100,000 years or so. Humanity’s ancient ancestors didn’t like surprises because they usually involved hungry animals and lots of screaming. Today, “surprise!” is something your friends shout at your birthday party – but you may still respond the way your prehistoric forebears shrank from a saber-tooth tiger. According to consultants Tania Luna and LeeAnn Renninger, you are hardwired to fear the unexpected. That creates problems in today’s environment of nonstop change and novelty. Luna and Renninger show you how to develop the resilience, agility and creativity to deal with uncertainty and how to enrich your life by creating surprise for others. This breezy, light exploration offers compelling insights into humankind’s intense relationship with mystery and uncertainty. getAbstract recommends its new tools for delighting your customers and loved ones.

In this summary, you will learn

  • Why human beings evolved to avoid uncertainty;
  • How being resilient, open as well as experimental can help you conquer uncertainty; and
  • What surprising methods you can use to delight your customers.
 

About the Authors

LeeAnn Renninger is founder and CEO of LifeLabs New York, where Tania Luna leads the “culture department.” Luna co-founded Surprise Industries and writes for Psychology Today.

 

Summary

Expect the Unexpected
To thrive in today’s world, you need to learn to like surprises. That can be tough, because human beings instinctively avoid uncertainty. Your prehistoric ancestors lived at a time when surprises were often life threatening. Their reaction to an unexpected event was...

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    Jenifer Hill 3 years ago
    Great review! This is something we all need to be reminded of!
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    Anonymous 3 years ago
    This is awesome!
  • Avatar
    Kirk Lentz 3 years ago
    This is awesome! but I feel like im taking away from all of the value and gifts the author has to get to this point of reason. Do the authors get any revenue of this 'summary' of their works, from this business model?