Summary of Tribes

We Need You to Lead Us

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Tribes book summary
If you step forward and lead with passion, a tribe will form around you (if you tweet it, they will come).


8 Overall

8 Applicability

8 Innovation

7 Style


British novelist Elizabeth Jane Howard once said, “Call it a clan, call it a network, call it a tribe, call it a family: Whatever you call it, whoever you are, you need one.” Best-selling author and founder Seth Godin concurs. He explains why you should act on your lifelong dreams. He focuses on leadership – how to gather fellow believers, build them into a tribe and achieve outsized results – and discusses ways to use social media to launch your tribal movement. Godin does a great job of identifying the negative mental and spiritual habits people use to excuse inertia. He explains how to become the leader that your tribe – and the rest of the world – needs. Becoming such a leader, being charismatic, being positive and being active are all choices you make, Godin says, not gifts you receive. Although he falls into some of his usual, but heartening, hyperbole and repetition, getAbstract finds that Godin’s points are well-taken and encouraging. He provides real-world examples of people who have seized upon seemingly crazy ideas, the fruits of their joys and passions, and made them work successfully. You can do the same: Shine a light, build a tribe and make a difference.

In this summary, you will learn

  • How today’s society enables you to form a tribe, become a leader and change the world
  • How a tribe works
  • How business models and leadership are changing
  • How to use innovation, communication, faith and the social media to lead


Yes, You Can Create and Lead a Tribe
Human beings have gathered in tribes for millions of years, but the dawn of the Internet era allows tribes to form and coordinate more easily than ever. Do you band with others based on your hobbies, professional interests, political persuasion, community...
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About the Author

Seth Godin has written 10 bestsellers that have been translated into more than two dozen languages. A business blogger, he has formed his own tribe at

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    Paul Veal 4 years ago
    Seth Godin's style is one that you either love or hate but don't let the style stop you from extracting the great points that are made.The getAbstract summary helps all the more to avoid some of the style and hyperbole and come away with some encouraging and thoughtful learning...

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