Livro
Lean vs. Ágil vs. Design Thinking
O que você realmente precisa saber para construir equipes de produtos digitais de alto desempenho
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Recomendação
Jeff Gothelf compila duas décadas de experiência neste pequeno volume que descreve como combinar os melhores elementos das estratégias de desenvolvimento de produto – modelo Ágil, Lean Start-Up e Design Thinking – para o máximo benefício do usuário final. Gothelf se concentra no enfoque prático destes métodos e sugere maneiras de criar uma equipe alinhada formada pelo pessoal técnico, de design e de gestão. Os pontos centrais do livro se resumem no seguinte: coloque os seus clientes em primeiro lugar e seja flexível ao experimentar táticas diferentes.
Resumo
Sobre o autor
Jeff Gothelf é também o autor de Lean UX, Sense & Respond e Forever Employable. Ele presta consultoria e coaching a startups de alto crescimento, bem como grandes organizações.
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