British branding professional Rita Clifton offers business and life advice that she draws from her own exceptional career journey. In this conversational text – part memoir, part self-help book and part branding manual – she discusses how she suffered from imposter syndrome – that constant fear of not being good enough. By exposing her insecurities, disclosing her missteps and sharing hard-won lessons, Clifton hopes others – especially young women – will learn to not let their own self-doubts stop them from entering the fray.
About the Author
Co-founder of BrandCap Rita Clifton was a strategy director at Saatchi & Saatchi and the CEO and Chair of the international brand consultancy Interbrand.
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By the same author
In our Journal
1 year ago
Arrest Your Imposter Syndrome
Learn what the experts have to say about imposter syndrome and how to kick it to the curb. It may surprise you to know that many celebrities and highly accomplished business and civic leaders suffer from “imposter syndrome,” the feeling that they don’t deserve their success and that, sooner or later, others will catch on. […]