Author Keith Ferrazzi is a master networker who claims that his Palm Pilot holds the names of 5,000 people who will take his phone calls. That’s a powerful claim. Starting as a self-made man of humble origins, Ferrazzi developed his social network by helping people and by developing and mastering the techniques for networking. Here, he shares his methods. His light, engaging and entertaining story will motivate those who want to enhance their social and business friendships. The author advocates generosity as the key to success. That’s a radical business concept, but he claims it works. It’s certainly worth a try. getAbstract recommends this book to people who want to be more social, make friends and expand their business connections. It should also prove invaluable for those who are sick of sitting at home on Saturday nights.
About the Authors
Keith Ferrazzi is founder of Ferrazzi Greenlight, a marketing and sales consulting firm. He has contributed to Inc., The Wall Street Journal and Harvard Business Review. Tahl Raz is an editor at Fortune Small Business. He has written for Inc., The Jerusalem Post and The San Francisco Chronicle.
Comment on this summary
5 years agoIt's a very good book with great ideas, however (a frequent pattern) it looks less applicable to the public sector where progression in career is dependent on a lot of other, often stronger, factors than effective networking. It even tends to be seen negatively if someone in a public administration is doing excessive networking because it can inevitably raise the question: does he/she not have enough work, in order to have time for all those coffees, lunches, chatting in the corridors?
Overall, maybe the issue of culture is not sufficiently present in the book.
6 years agoNot being a natural net-worker, this summary has given me plenty to think about - both in terms of things that I can do better as well as new things that I should start doing. Definitely worth a read as a summary - but probably worth reading the book to gain full benefit.