Business consultant Marcus Buckingham passionately reminds leaders, employees and everyone else that they are unique with distinctive strengths and abilities no one else ever had or will match. With co-author Ashley Goodall, Buckingham returns to the theme of his bestseller First, Break All the Rules. The authors demolish the standard operating procedures in most organizations – cascading goals, 360º feedback, programs for “high-potential” employees and emphasis on work-life balance. Behind their logical, common-sense arguments, Buckingham and Goodall refer to decades of research and data. They argue that efforts to round out your weaknesses return meager rewards compared to the payoffs for doubling down on your strengths. Everyone from students to CEOs will find useful guidance in Buckingham and Goodall’s advice, which can benefit individuals, teams, organizations and the world of work.
About the Authors
Marcus Buckingham heads people and performance research at ADP. Ashley Goodall has led learning and leadership initiatives at Deloitte and Cisco.