China’s economic and political presence on the world stage is not only getting bigger; it is also changing. In this expert overview, Boston Consulting Group professionals direct multinational executives’ attention to China’s growing domestic consumer marketplace and its breakout advanced technology sectors. The Chinese economy presents both challenges and opportunities to global businesses, whose approaches must consider local preferences, shifting trade relations, the pervasiveness of e-commerce and the need for flexible supply chains.
About the Authors
Ted Chan et. al are professionals with the Boston Consulting Group.