Summary of Advanced Selling Strategies

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

Advanced Selling Strategies book summary
Start getting smarter:
or see our plans

Rating

8 Overall

8 Applicability

7 Innovation

8 Style


Recommendation

Brian Tracy provides a clearly structured, easy-to-use manual for salespeople. He writes in a very common-sense style, objectively describing what works in sales, and what doesn’t. Tracy makes it easy for you to recognize faults in your selling strategies, but doesn’t leave you feeling like you are personally to blame. While Tracy admits that it’s possible to succeed without changing some of the faults he identifies, he makes it clear that with correction, any salesperson will become even more successful. He offers excellent, specific, concrete actions you can take to improve your sales ability. getAbstract recommends this book to novice salespeople as well as to experts who want a refresher. Novices will be able to plan a career sales strategy, while veterans still will learn one or two things that could put them over the top. This is a perfect book for sales managers to buy for members of their sales force.

In this summary, you will learn

  • Why, in selling, attitude is more important than aptitude
  • Why your appearance can affect your sales by thousands of dollars; and
  • Which seven traits top salespeople share.
 

About the Author

Brian Tracy gives public and private seminars to more than 100,000 people every year. Some of his clients include the Ford Motor Company, Northwestern Mutual Life Insurance, IBM, and Hewlett-Packard. He is the author of Maximum Achievement, and is the author/narrator of more than 30 audio and video learning programs.

 

Summary

The Psychology of Selling
Your quality of thinking determines the quality of your life. Your success in sales depends 80% upon your attitude, and only 20% on your aptitude. Low self-esteem is the major cause of sales failure. To increase your self-esteem and get over the fear of rejection...

More on this topic

By the same author

Hiring & Firing
Hiring & Firing
7
Business Strategy
Business Strategy
8
Unlimited Sales Success
Unlimited Sales Success
7
12 Disciplines of Leadership Excellence
12 Disciplines of Leadership Excellence
7
Kiss That Frog!
Kiss That Frog!
7
Earn What You're Really Worth
Earn What You're Really Worth
7
Now...Build a Great Business!
Now...Build a Great Business!
6
No Excuses!
No Excuses!
6
How the Best Leaders Lead
How the Best Leaders Lead
6
Crunch Point
Crunch Point
7
Speak to Win
Speak to Win
7
Flight Plan
Flight Plan
6
Maximum Achievement
Maximum Achievement
7
Change Your Thinking, Change Your Life
Change Your Thinking, Change Your Life
6
The Power of Charm
The Power of Charm
7
The Psychology of Selling
The Psychology of Selling
7
TurboCoach
TurboCoach
8
Getting Rich Your Own Way
Getting Rich Your Own Way
8
Time Power
Time Power
7
Goals!
Goals!
7
Create Your Own Future
Create Your Own Future
6
Victory!
Victory!
8
Be A Sales Superstar
Be A Sales Superstar
8
The 21 Success Secrets of Self-Made Millionaires
The 21 Success Secrets of Self-Made Millionaires
8
Focal Point
Focal Point
8
Eat That Frog
Eat That Frog
9
The 100 Absolutely Unbreakable Laws of Business Success
The 100 Absolutely Unbreakable Laws of Business Success
8

Customers who read this summary also read

The Only Sales Guide You’ll Ever Need
The Only Sales Guide You’ll Ever Need
8
High-Profit Prospecting
High-Profit Prospecting
7
Ninja Selling
Ninja Selling
7
More Sales, Less Time
More Sales, Less Time
8
Way of the Wolf: Straight Line Selling
Way of the Wolf: Straight Line Selling
8
The No. 1 Best Seller
The No. 1 Best Seller
8

Related Channels

Comment on this summary