Summary of AliExpress: The Online Silk Road

Looking for the article?
We have the summary! Get the key insights in just 5 minutes.

AliExpress: The Online Silk Road summary
Start getting smarter:
or see our plans

Rating 

8 Overall

8 Importance

8 Innovation

7 Style

Recommendation

China’s state-led Belt and Road Initiative (BRI) set out to extend the nation’s global influence by building more overseas business ties and cultivating political links. This state policy has a particular symbiosis with one particular Chinese e-commerce platform, AliExpress. This brief but thought-provoking article by Wang Yuanyuan in Oriental Outlook Weekly may be a bit promotional about AliExpress, but it capably explains how the platform is both a key pillar within the initiative’s structure – and its direct beneficiary. With BRI, AliExpress can act as a market disruptor, growing significantly while knowingly and intelligently enabling small and midsized enterprises (SMEs) to develop beyond China’s borders. getAbstract recommends this perceptive look at the symbiotic relationship between the company and China’s Belt and Road policy. 

In this summary, you will learn

  • What the relationship between China’s Belt and Road Initiative and e-commerce entails,
  • How this benefits AliExpress in particular, and
  • How AliExpress facilitates growth for its small and midsized client base beyond China’s borders.
 

About the Author

Wang Yuanyuan, a business journalist, has been writing for the Highlights, City View, News and Oriental Word of Mouth sections of Oriental Outlook Weekly since 2014. 

 

Summary

China’s Belt and Road Initiative (BRI) stimulates the demand for Chinese products in the countries along its corridor. Now overseas consumers can fulfill that desire for Chinese goods by shopping online. AliExpress, once the Alibaba Group’s wholesale B2B e-commerce platform, is now a B2C marketplace for overseas buyers and sellers. Called the “Online Silk Road,” it’s an integral, indispensable part of BRI and a huge beneficiary of it.  

Comment on this summary

More on this topic

Customers who read this summary also read

More by category