Even more than many other endeavors, network marketing depends upon motivating and recruiting people. You must have a strategy to build a sales network, but developing the right tactics can be difficult. This collection of 37 essays will help anyone entering the network marketing business. Its short chapters, edited by Joe Rubino, cover a range of skills, from building teams and becoming a leader to devising strategy and generating leads. This overview of the most important aspects of network marketing comes from some of the industry’s top performers. The quality of the individual authors’ contributions varies significantly, so the book might have been stronger without certain chapters. Plus, the advice is sometimes contradictory, so readers may have to decide which approaches work for them. However, getAbstract considers this overview of expert guidance very handy for people who are serious about building their own network marketing enterprises.
In this summary, you will learn
- How to build a successful network marketing business
- Why having a positive attitude matters
- How to recruit and retain people
About the Author
Dr. Joe Rubino is a marketer and personal development trainer. He is the author of 11 books, including The 7-Step System to Building a $1,000,000 Network Marketing Dynasty.