Summary of Win the Game of Googleopoly

Unlocking the Secret Strategy of Search Engines

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Win the Game of Googleopoly book summary
You can deal with Google – the dominant force in your digital marketing plan – and come out on top.

Rating

9 Overall

10 Applicability

8 Innovation

8 Style

Recommendation

Landing your website on a Google top-10 listing – and achieving visibility on “page one” of the search results in your field – can make the difference between success and failure. Although you cannot game the world’s most-used search engine, digital marketer Sean Bradley shows you can make the most of Google so it carries you to page one and keeps you there. You can put his “Googleopoly” or “Google Page-One Dominance Strategy” to work for you. His techniques will help you create and post the high-quality content that Google algorithms seek. The only caveat: Like all guides to fast-moving technology, Bradley’s advice could fall out of date within a year or two. However, practicing what he preaches, Bradley adds a valuable bonus: Those who buy his book get access to his frequently updated website so they can stay current with his latest helpful tools. getAbstract recommends this flexibly organized, richly detailed handbook of do’s and don’ts to digital marketing managers, business owners, website developers, entrepreneurs, investors and SEO specialists.

In this summary, you will learn

  • What strategies you can use to help customers find you online
  • How the elements of the “Google Page-One Dominance Strategy” can boost your page-one mentions
  • How to win the game of Googleopoly by giving Google “what it wants.”
 

Summary

Know Google
Some 95% of online searchers do not go past “page one” of search results, so you want to be on that page. Google is the primary Internet search source. About 67.5% of online consumer journeys begin with Google and end with its “page one” listings. You can achieve multiple page...
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About the Author

Sean V. Bradley, CSP, founder and CEO of Dealer Synergy, is a speaker, contributor to national publications, trainer, consultant and digital marketer with more than 15 years of experience.


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