Summary of True to Yourself

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

True to Yourself book summary
Start getting smarter:
or see our plans

Rating

6 Overall

7 Applicability

6 Innovation

7 Style

Recommendation

Mark Albion explains a very contemporary balancing act: how to run a business based on values and still make a profit. Companies ranging from Starbucks and Ben & Jerry’s to small bakeries and toy makers have prospered while supporting the social concerns of their founders and employees. Building such values-based businesses is not easy. They face the same profit-and-loss problems as other small companies, plus they take on an additional layer of social issues. Albion tells his personal story, buttressed by corporate examples and interviews with 75 owners of values-based businesses. getAbstract suggests this book full of practical advice to anyone who is willing to sign up for the challenge of running a values-based business.

In this summary, you will learn

  • What qualities you need to be a values-based business executive; and
  • How values-based leaders balance their beliefs and their corporate results.
 

About the Author

Social entrepreneur Mark Albion has co-founded seven organizations, including an international network of M.B.A.s dedicated to creating a better world. A former Harvard Business School professor, he wrote the bestseller Making a Life, Making a Living.

 

Summary

Sustaining Relationships
What does it take to build a values-based business? Certainly you have to follow your moral code as you work to realize your commercial objectives, but you also have to help others achieve their dreams. That means building relationships and focusing beyond business...

Get the key points from this book in 10 minutes.

For you

Find the right subscription plan for you.

For your company

We help you build a culture of continuous learning.

 or log in

Comment on this summary

More on this topic

By the same author

Customers who read this summary also read

More by category