Noted sales trainer - and the head genius of cold calling - Stephan Schiffman succinctly describes 25 effective sales techniques. Each tip gets a short chapter with a nugget of advice, an example or two and a pat on the back to send you out the door charged up and ready to go. It doesn’t matter if you’ve heard some of these common sense ideas before because Schiffman’s compilation is so on-target, lively and encouraging. This little volume reminds you of leading sales techniques - or habits, as Schiffman calls them - that will build your customer base and increase your sales. If you’re in the business of one on one product or service sales, this will boost your communications, planning, knowledge, rainmaking, visibility and confidence. Schiffman tells you to ask people what they do and help them do it better by selling into their priorities. Seems clear enough to getAbstract.com, given that the author doesn’t only write - he also sells.
About the Author
Stephan Schiffman has trained more than 250,000 sales people. He is president of DEI Management Group and the author of Cold Calling Techniques (That Really Work!), The 25 Most Common Sales Mistakes - and How to Avoid Them, and a number of other books on sales.