Tom Peters takes this book’s role in his three-part "Reinventing Work Series" seriously. He urges corporate departments, such as human resources and accounting, to reinvent themselves as professional service firms, and to think of their work as projects and of their companies as clients. He believes this will result in a more energized workforce and higher-quality work that will survive the traumas of the new age. His approach is marked by his now signature "gee whiz" writing style, punctuated by large typefaces, exclamation points, salty slang and remarks like "Amen!" and "WOW!" getAbstract.com recommends this book for its innovative points and no "b.s." attitude, but Peters-bashers will groan at the repetition of ideas and cheerleading expressions. This is a useful, inspiring pep talk, and if it is not exactly In Search of Excellence - which seemed to be written for adults who didn’t need quite so much hip-hip hoopla - that was then and this is now.
About the Author
Tom Peters is the co-author of In Search for Excellence (with Robert H. Waterman, Jr.) and A Passion for Excellence (with Nancy Austin), and the author of Thriving on Chaos, Liberation Management, The Tom Peters Seminar, The Pursuit of WOW!, The Circle of Innovation and The Reinventing Work series, which includes this book, The Projects 50 and The Brand You 50. He is the founder of the Tom Peters Co., with offices in Palo Alto, Boston, Chicago, Cincinnati and London.