Companies often buy pricey systems and programs in the hope of generating productivity boons, but – be it due to fear or resistance to change – such investments rarely reach their full potential. In a quirky presentation, business strategist Nadjia Yousif suggests treating those technologies as esteemed new colleagues. Her rationale makes perfect sense. Managers and employers can implement Yousif’s ideas immediately to optimize their operations.
About the Speaker
Technology mentor Nadjia Yousif is a partner at Boston Consulting Group.