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The Reciprocity Advantage: A New Way to Partner for Innovation and Growth

Reciprocity – sharing your assets to unlock profitable growth – is a new competitive advantage. The Reciprocity Advantage shows how to create new growth from the social and technological forces that are shaping the next decade.

Bob Johansen, et.al., Berrett-Koehler Publishers, 2014-09-15
ISBN:9781626561069
Language: English

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Submitted by David Forry
July 21, 2014


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Reviewed by Koni Gebistorf
August 7, 2014

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