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Conscious Capitalism
A review of

Conscious Capitalism

Liberating the Heroic Spirit of Business


Practical Worthiness

by David Meyer

John Mackey and Rajendra Sisodia make a compelling case for a more aware, conscious but still profitable approach to capitalism.

If economic philosophy is your area, you may find John Mackey’s – CEO and co-founder of Whole Foods – and Babson College professor Rajendra (“Raj”) Sisodia’s methodical treatment of conscious capitalism more far-reaching and integrated than most other analyses. Their models include Whole Foods, which regards its suppliers, workers, customers and the environment as stakeholders.

The purpose of every business ultimately revolves around creating value for customers.John Mackey and Raj Sisodia

The Financial Times found this work “full of thoughtful insights.” Forbes.com said, “Buy it. Read it. Implement it. It’s a true guide to the future.” Business Insider wrote, “It’s as much about management as about philosophy.” And Howard Schultz, CEO of Starbucks, said, “I highly recommend listening to what they have to say.”


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