Managing Diverse Employees at Starbucks
Article

Managing Diverse Employees at Starbucks

Focusing on Ethics and Inclusion

Ulla P. Morais, Jacqueline Pena, Kevin Shacket, Lucien Sintilus, Roiner Ruiz, Yesenia Rivera and Bahaudin G. Mujtaba
Macrothink Institute, 2014
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Recommendation

The Macrothink Institute provides a succinct overview of the importance of diversity in the workforce, using coffee giant Starbucks as a reference point. An eclectic group of authors argues that diversity is vital for the longevity and success of an organization. While diversity may require organizations to navigate cultural differences, the creativity, problem solving and economic benefits are substantial. getAbstract recommends this easy-to-read, useful primer to managers and employees looking to increase their awareness of workplace diversity.

Summary

Diversity in race, gender, sexual orientation, religion, ability and age has profound implications in the workplace. Diversity should be present in organizations both internally, through its staff, and externally, through its customers and suppliers. When companies address both internal and external diversity, they can increase profits, improve community relations and boost productivity. Starbucks – one of the world’s most successful coffee retailers – supports internal and external diversity. It actively tries to attract a broad range of customers and recently opened 42 stores...

About the Authors

Macrothink Institute publishes online scientific journals.

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