Philip Kotler

Hermawan Kartajaya et al.

La technologie au service du consommateur

Hermawan Kartajaya et al.

Technology for Humanity

Philip Kotler et al.

Le passage au digital

Philip Kotler

Philip Kotler et al.

Moving from Traditional to Digital

Philip Kotler

Real Solutions for a Troubled Economic System

Philip Kotler et al.

Produits, clients, facteur humain

Philip Kotler et al.

Initiatives marketing et institutionnelles pour construire un monde meilleur… et engranger des profits

Philip Kotler et al.

Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line

Philip Kotler and John A. Caslione

The Business of Managing and Marketing in the Age of Turbulence

Philip Kotler and Nancy R. Lee

The Social Marketing Solution

Philip Kotler et al.

From Products to Customers to the Human Spirit