Recommendation
Shakespeare wrote, “Some are born great, some achieve greatness and some have greatness thrust upon them.” Ukrainian President Volodymyr Zelensky exemplifies the latter. The former comedian has risen to the dire occasion and effectively rallied his people and the world against the Russian invasion of his country. Rebecca L. Ray of The Conference Board finds that Zelensky’s actions exemplify, among many other things, a useful example of effective crisis management. She explains how CEOs can emulate Zelensky as they assemble their response to a crisis.
Summary
About the Author
Rebecca L. Ray is Executive Vice President, Human Capital, at The Conference Board.
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Related Skills
Communiquer efficacement
Direction exécutive
Diriger stratégiquement
Leadership
Gérer la communication de l'entreprise
Gérer les risques
Management
Marketing
Navigate Leadership Challenges
Planifier stratégiquement
Compétences relationnelles
Assurer la continuité des activités
Diriger en cas de crise
Gérer la communication de crise
Gérer les crises
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