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The Ultimate Guide to Network Marketing
Book

The Ultimate Guide to Network Marketing

37 Top Network Marketing Income-Earners Share Their Most Preciously-Guarded Secrets to Building Extreme Wealth

Joe Rubino (ed.)
Wiley, 2005

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Editorial Rating

7

Qualities

  • Applicable

Recommendation

Even more than many other endeavors, network marketing depends upon motivating and recruiting people. You must have a strategy to build a sales network, but developing the right tactics can be difficult. This collection of 37 essays will help anyone entering the network marketing business. Its short chapters, edited by Joe Rubino, cover a range of skills, from building teams and becoming a leader to devising strategy and generating leads. This overview of the most important aspects of network marketing comes from some of the industry’s top performers. The quality of the individual authors’ contributions varies significantly, so the book might have been stronger without certain chapters. Plus, the advice is sometimes contradictory, so readers may have to decide which approaches work for them. However, getAbstract considers this overview of expert guidance very handy for people who are serious about building their own network marketing enterprises.

Take-Aways

  • In network marketing, you recruit people and organizations to sell your products and join your business.
  • You benefit progressively as they, in turn, enroll more salespeople. Mary Kay, Herbalife and Amway use this networking structure.
  • Build your network marketing organization on a foundation of perseverance, follow-through, engagement and – this is key to your success – well-developed strategy.

About the Author

Dr. Joe Rubino is a marketer and personal development trainer. He is the author of 11 books, including The 7-Step System to Building a $1,000,000 Network Marketing Dynasty.

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