Measure What Matters
A review of

Measure What Matters

OKRs: The Simple Idea that Drives 10x Growth

John DoerrPortfolio UK • 2018

Measure Twice

John Doerr champions the Objectives and Key Results (OKR) process but warns that it works only in the right culture.

Few authors can boast as much experience helping organizations as John Doerr. He worked in Silicon Valley with Intel and other firms before starting his career investing in and advising start-ups. He was an original investor in Google and Amazon and now chairs Kleiner Perkins, one of the largest, most respected venture capital firms. Doerr discovered, invested in and mentored outstanding leaders, including Bono of the Irish rock band U2 and tech pioneers Sergey Brin and Larry Page of Google.

At the dozens of companies that Doerr has funded and assisted, he evangelized for a process he learned from Andy Grove of Intel: Objectives and Key Results (OKRs). This is a simple method for choosing ambitious, inspiring goals and identifying the specific, measurable results needed to achieve them. OKRs rally employees and focus everyone on getting the necessary jobs done.

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    C. R. 2 years ago
    Muchas gracias Excelente información
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    C. B. 2 years ago
    Muy buen resumen. Me generó inquietud por leer el libro completo.
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    G. R. 2 years ago
    Las herramientas son una gran ayuda y guía para la gestión de los indicadores claves del negocio. Ellas son solo eso, el éxito está en el talento, pasión, dedicación y acompañamiento de los líderes a sus equipos de trabajo