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Where Does Growth Come From?
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Where Does Growth Come From?

Clayton M. Christensen
Talks at Google, 2016
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Editorial Rating

9

Qualities

  • Analytical
  • Eye Opening
  • Concrete Examples

Recommendation

In this illuminating lecture delivered at Google in 2016, Clayton M. Christensen – author of the seminal The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail – explains why business leaders must change the way they measure success, or risk almost inevitable failure. Christensen delves into the drivers of growth and offers a plausible theory to account for recent economic woes in the United States, Europe and Japan. Christensen, who wrote 10 best-selling books and taught at the Harvard Business School until his death in 2020, is widely considered one of the most influential business thinkers of the last 50 years.

Take-Aways

  • Companies produce four types of innovation – and only one generates growth.
  • Understanding the job to be done is the key to developing potential innovations.
  • Sustaining innovations account for the vast majority of products but don’t create growth.

About the Speaker

The late Clayton M. Christensen, an American scholar, educator and business consultant, was the author of The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail among other titles.

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