getAbstract Marketing

Mark Abraham

Summaries

How CMOs Are Shaping Their GenAI Future
Article

Mark Abraham et al.

How CMOs Are Shaping Their GenAI Future
How Retail Media Is Reshaping Retail
Article

Lauren Wiener et al.

How Retail Media Is Reshaping Retail
The $70 Billion Prize in Personalized Offers
Article

Mark Abraham et al.

The $70 Billion Prize in Personalized Offers
Three Personalization Imperatives During the Crisis
Article

Mark Abraham et al.

Three Personalization Imperatives During the Crisis