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Business Writing Tips
Book

Business Writing Tips

For Easy and Effective Results

Robert Bullard
Perfect Text, 2015

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Editorial Rating

7

Qualities

  • Applicable

Recommendation

Professional writer Robert Bullard assures you that writing is a skill you can learn and master. He lays out the basics of business writing in an organized, easy-to-understand format that includes do’s and don’ts with examples and exercises. His primer covers what you need to know to write press releases, marketing text, reports, blog posts, and the like. Bullard’s 170 tips span techniques for getting started and engaging readers as well as conquering editing and grammar. If business writing is a part of your job, getAbstract recommends keeping this handy guide on your desk.

Take-Aways

  • Business writing follows a different set of rules and practices than the principles of style and grammar you learned in school.
  • Define your article’s objectives, target audience, order and flow before you begin writing.
  • Learn what the people in your target audience care about and write from their perspective.

About the Author

Writer, copyeditor, proofreader and former journalist Robert Bullard is a business writing consultant.

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