![A Look at the Past 20 Years of China’s E-Commerce Industry](/summary-img/36459-JUHSY174.jpg?h=M&b=0)
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The leaps and bounds of China’s e-commerce industry since the beginning of the 21st century introduced a new shopping experience to Chinese consumers while fundamentally changing the country’s entire business environment. Caijing magazine reporters He Xiaoqing and Ye Nan trace the overall development of the Chinese e-commerce industry but also dig deeper – for example, by analyzing innovative business models.
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Reporters He Xiaoqing and Ye Nan co-authored this article for Caijing, a leading business and economics magazine in China.
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