Most companies design their business models so their sales volumes and profit margins are positively correlated. Denis Slieker’s Qurrent, a Dutch renewable energy firm, takes a contrary approach. Its goal is to sell as little energy as possible to as many people as possible. While many of Qurrent’s ambitious concepts aren’t yet a reality, it’s just a matter of time before society can leverage the firm’s smart innovations. getAbstract recommends Slieker’s visionary oration to environmentally conscious individuals who seek to reduce their carbon footprints.