When the going gets tough...well, most people freak out! Faced with immediate threats and an uncertain future, they react tentatively and unpredictably, which only makes bad matters worse. Stephen R. Covey, who wrote the blockbuster The 7 Habits of Highly Effective People, and co-author Bob Whitman, CEO of the FranklinCovey consultancy (writing with Breck England, the firm’s top consultant), offer a clear, doable strategy for maintaining and even improving your business during tough economic times. Their four-part formula is compact, encouraging, straightforward and actionable: “Execute priorities with excellence. Move with the speed of trust. Achieve more with less. Reduce fear.” The only mild caveat is that the book is so elemental it may leave the reader – particularly the less-experienced manager – wanting more. When hard economic times threaten to rock your boat, getAbstract suggests reaching for this book to help steady your craft in the storm-tossed seas.
About the Authors
Dr. Stephen R. Covey wrote the landmark bestseller The 7 Habits of Highly Effective People and founded FranklinCovey Co., where Bob Whitman, an experienced executive (and champion triathlete), is president and CEO. Dr. Breck England is the firm’s top international consultant.