Igor Pejic
Blockchain Babel
The Crypto Craze and the Challenge to Business
Kogan Page, 2019
Sobre o que é?
Yes, blockchain has huge potential. But it won't reshape the global economy, at least not yet.
Recommendation
Gook luck to the layperson trying to make sense of bitcoin, cryptocurrencies and the blockchain. As banking and tech expert Igor Pejic notes, these topics elicit no shortage of both unfounded exuberance and reflexive fear. In this clearly presented overview, Pejic takes pains to deflate the hype while offering an even-handed analysis of the technology’s potential and risks. For instance, despite all the breathless headlines about bitcoin, Pejic sees no possibility that it will replace government-issued money or topple the major banks, but he does envision credible threats to payment providers. Technophiles and technophobes alike will find this a useful and engaging read.
Summary
About the Author
Former journalist Igor Pejic is head of marketing at BNP Paribas PF AT and a media commentator on payments systems and blockchain.
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