Marce Fernández
The Wrong Manager
Management mistakes and how to avoid them
LID Publishing, 2023
Sobre o que é?
Make smarter business decisions by avoiding your biases and heeding “clues” that point to good choices.
Recommendation
Everyone makes mistakes, and you will, too, but that doesn’t mean you can’t improve your decision-making skills. In this engaging text, management consultant Marce Fernández explains how to follow “clues” which point to smart choices and avoid falling prey to your biases. Some decisions, like what to order for lunch, are not important; but big decisions that go wrong can hurt or kill your career or your company. Think of the record executive at Decca Records who passed on signing The Beatles in 1962 or the Excite.com decision makers who decided not to buy Google for $750,000.You can do better – learn how.
Summary
About the Author
MBA educator Marce Fernández is a management consultant who focuses on strategy.
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