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What Do People Say About You When You Leave the Room?

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What Do People Say About You When You Leave the Room?

Business Innovation Factory,

5 min. de leitura
5 Ideias Fundamentais
Áudio & Texto

Sobre o que é?

Branding isn’t just for marketers. Defining your personal brand is an essential career skill.

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Editorial Rating

8

Qualities

  • Innovative
  • Applicable

Recommendation

Professor, writer and consultant Dorie Clark strikes a positive note in this lecture about identity, authenticity and reinvention. With sincerity and humor, she imparts several anecdotes, some deeply personal, to illustrate the value of taking control of your personal brand. getAbstract recommends Clark’s wise advice to all employees and innovators.

Summary

Ask Westerners to name a paragon of morality, and many will identify Mahatma Gandhi. In terms of reinvention, a less familiar but better example is Gandhi’s contemporary and compatriot B.R. Ambedkar. Gandhi and most of India’s leaders were Brahmins, an upper social caste. But Ambedkar was a Dalit, the lowest caste. Ambedkar endured severe discrimination. Yet he eventually became a leader of India’s independence and wrote the nation’s egalitarian constitution. Because he felt that Hindu beliefs would keep the Dalits from achieving equality, he also led 500,000 Dalits in converting to Buddhism. This mass conversion was the “ultimate rebranding...

About the Speaker

Business professor and consultant Dorie Clark wrote Reinventing You: Define Your Brand, Imagine Your Future.

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