Ken Blanchard and Marc Muchnick
The Leadership Pill
The Missing Ingredient in Motivating People Today
Free Press, 2003
Что внутри?
What’s in a dose of leadership? The right medicine includes integrity, partnership and affirmation.
Recommendation
Author Ken Blanchard’s literary franchise began with the stunningly successful The One Minute Manager. He has mastered the art of a certain type of book for supervisors and higher executives who need to learn more about management, values and leadership. These readers probably don’t have a lot of time and they like to get right to the bottom line - Blanchard obliges. His book enjoys the blessing of brevity, and he takes an accessible, creative approach to demonstrating that effective management really matters, that it takes time to develop and that it is not the result of trendy theories or relentless bossy practices. Blanchard encapsulates his lessons in an bouncy parable about a contest between a company that uses a manufactured leadership pill to instill a pumped up results-only approach and a company that uses value-driven leadership based on integrity, partnership and affirmation. Although the medicine may be a bit basic, getAbstract.com recommends this dosage for students of the art of effective leadership. It’s a spoonful of sugar.
Summary
About the Authors
Ken Blanchard describes himself as chief spiritual officer of The Ken Blanchard Companies. He became famous with the publication of his book, The One Minute Manager. His books have sold more than 13 million copies and have been published in 25 languages. Marc Muchnick is founder and president of the People First Group. He is the author of Naked Management: Bare Essentials for Motivating the X-Generation at Work. A motivational speaker and leadership expert, he attributes his career to his work with Blanchard while completing his Ph.D. in industrial-organizational psychology.
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