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In: Marketing

Direct Marketing

The hotline to your customers.

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Summaries

8 Book

Fanatical Prospecting

The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
Jeb Blount
Wiley, 2015
8 Book

The Holistic Guide To Cold-Calling

A Step-By-Step Guide To Help You Create New Business Opportunities (The Vocal Bureau - What To Say - How To Say It & Who To Say It To)
Simone Laraway
Simone Laraway, 2021
7 Book
Stephan Schiffman
Adams Media, 2005
9 Book

Cold Calling Techniques

That Really Work!
Stephan Schiffman
Adams Media, 1999
8 Book

Jeffrey Gitomer's Little Red Book of Sales Answers

99.5 Real World Answers That Make Sense, Make Sales, and Make Money
Jeffrey Gitomer
FT Prentice Hall, 2006
8 Book

RENEWAL for Field Leaders

Leading Your Direct Selling Team Back to Growth
Brett Blake
Brett Blake, 2020
8 Book
Sam Richter
Adams Business & Professional, 2009
8 Book

Outbounding

Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
William (Skip) Miller
HarperCollins Leadership, 2020
8 Book

Stickier Marketing

How to Win Customers in a Digital Age
Grant Leboff
Kogan Page, 2014
6 Book

Smart Prospecting That Works Every Time!

Win More Clients with Fewer Cold Calls
Michael D. Krause
McGraw-Hill, 2013
7 Book

Email Marketing by the Numbers

How to Use the World's Greatest Marketing Tool to Take Any Organization to the Next Level
Chris Baggott and Ali Sales
Wiley, 2007
8 Book

Marketing to the Ageing Consumer

The Secrets to Building an Age Friendly Business
Dick Stroud and Kim Walker
Palgrave Macmillan, 2013