ACRIP
In: Marketing

Pricing Strategies

When you set that price, are you considering every single profit-factor, from cost to value? Here's how to take it all into account.

Summaries

8 Article

Pricing Strategy
How Our Brains Keep Us Stuck
Melina Palmer
Behavioral Economics.com, 2023
7 Book

Game Changer
How Strategic Pricing Shapes Businesses, Markets, and Society
Jean-Manuel Izaret and Arnab Sinha
Wiley, 2023
8 Book

Value-Based Fees
How to Charge What You’re Worth and Get What You Charge
Alan Weiss
Wiley, 2021
8 Book

Beating Inflation
An Agile, Concrete and Effective Corporate Guide
Hermann Simon and Adam Echter
Springer, 2022
8 Book

Pricing for Profit
How to Develop a Powerful Pricing Strategy for Your Business
Peter Hill
Kogan Page, 2013
7 Article

Smarter Retailer Promotions for a Saturated Market
Sebastian Bak et al.
Boston Consulting Group, 2023
8 Book

Pricing on Purpose
Creating and Capturing Value
Ronald J. Baker
Wiley, 2006
8 Article

Why Progressive Pricing Is Becoming a Competitive Necessity
Jean-Manuel Izaret and Just Schürmann
Boston Consulting Group, 2019
9 Book

Cheap
The High Cost of Discount Culture
Ellen Ruppel Shell
Penguin Group (USA), 2010
9 Book

The Future of Pricing
How Airline Ticket Pricing Has Inspired a Revolution
E. Andrew Boyd
Palgrave Macmillan, 2007
7 Article

Beyond the Black Box in Pricing
Rodrigo Garcia Escudero and Jeff Robinson
Boston Consulting Group, 2021
7 Video

It’s Price Before Product. Period.
Madhavan Ramanujam
First Round Review, 2016